MOOD Festival, Amsterdam’s premier indoor & outdoor event, celebrates deep house, progressive house, and Detroit techno. For three editions, poster designs, printed merchandise (tote bags & t-shirts), and animated social media ads have captured the festival’s free-spirited and playful essence, with a nostalgic nod to the late '90s underground scene.
Sharp, edgy typography contrasts with dynamic, playful illustrations and flashy colors, reflecting the energy of MOOD. The visuals translate the festival’s vibrant atmosphere into both print and digital media, bringing its raw yet inviting character to life.